Work

Built a tailored business-impact framework that helped price-sensitive customers win internal approval, driving champion promotions and a reusable sample-report library that sped up qualification.

Mentoring and coaching newcomers during a move into a senior role grew the sales pod to 3-4x its prior size within two years.

Rebuilding sales presentations around business outcomes rather than features improved demo-to-trial conversion, especially on multi-stakeholder enterprise deals.

A transparent implementation tracker exposed a third-party partner's sabotage, converting the customer to managed services and replacing the blocking vendor.

Ground-up APAC build-out combining channel partnerships, local presence, and a local entity delivered 5x sales growth and a playbook approved for rollout elsewhere.

A persona-based, multithreaded outbound program delivered the top demo volume for 12 straight quarters and was formalised into an enablement course.